Which CE Brands Elicit the Most Brand Loyalty?
Sony, Samsung, LG and Monster have highest consumer brand loyalty and the highest expectations, according to survey.
News February 1
Latest In: Monster
Return of the Monster: Lean, Mean Licensing Machine
Noel Lee and Kevin Lee: The original 'Monster Cable' is reinvigorated with a still-strong brand, much-leaner team, and…
News November 27
What Happened to Monster Cable?
Competitor of Monster Cable notes that Monster URLs are dead...only for said Monster to be alive and kicking.
News November 18
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Preparing for a Successful Outdoor Shading Season with Sol-Lux
Summer is nearly here, so we're looking at the ways in which integrators can optimize their outdoor shading sales this season.
April 22
Tuya at CES 2019: Biggest IoT Framework U.S. Has Never Heard Of
Chinese home-automation giant Tuya powers more than 100 million smart-home products and is taking the U.S. IoT market…
News January 10
Monster Partners with Tuya Smart to Create Line of Smart Home Products
Monster and Tuya Smart are co-creating a line of 'Monster Smart Powered by Tuya' smart home products, including…
News January 7
Why Monster’s ICO Might Not be Such a Crazy Idea
Yeah, it's strange for Monster to go from cable to currency with its proposed initial coin offering (ICO),…
News June 5
Monster Products Files $300M Cryptocurrency Offering for ‘Monster Money’
Iconic Monster Products looks to pivot to blockchain and cryptocurrency from halcyon days of premium speaker cables; files…
News May 31
Monster Super Bowl Ad: What Did You Think?
Monster Super Bowl ad depicting the life of Noel Lee and debuting new speakers and headphones ranks #45…
News February 5
Monster to pay $10M+ for Super Bowl Ad Depicting Life of Noel Lee
Monster is paying millions for a 60-second Super Bowl commercial featuring the life of founder Noel Lee to…
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