Screen Innovations (SI) is branching beyond being just a leading screen manufacturer with the launch of a new cloud-based lead generation tool for integrators that will also include 4K demo content for integrators.
SI plans to transform its online presence, which includes over 6,500 unique business leads per month, into a funnel by which its dealers can capture and follow to turn them into customers.
Skyler Meek, director of marketing for Screen Innovations, says, “SI’s goal is simple, leverage every technology and innovation possible to grow our dealers' business and simplify their lives.”
In addition to this new lead generation tool, SI is using this tool to make it easier for dealers to manage their accounts, including accounting, billing, order tracking and an overview of the entire history with analytics. The system also features a built-in information hub which will provide instant access to collateral and materials such as spec sheets, brochures, instructions, and original 4K content for SI dealers to use in their demo rooms all free of charge.
